Description

UrbanEdge is a modern real estate company with a focus on clean design and a smooth user experience. I built a sleek, conversion-focused landing page that guides users from interest to action — while reflecting the brand’s premium and professional vibe.

Problem statement

Real estate is a crowded market, and the landing page had to stand out while staying functional. The key challenges were creating visual appeal, boosting conversions, and keeping the flow intuitive — without overwhelming users.

Solution

I designed a refined, user-first layout with clear content hierarchy, strategic CTAs, and responsive visuals. Every element was crafted to support user engagement while staying true to UrbanEdge’s brand identity.

Outcome

The result was a high-performing landing page that increased user interaction and reduced bounce rates. UrbanEdge saw stronger lead generation and a more polished digital presence — proving how intentional design drives real business value.